[Kenya] Mavazi Elevate program targets fashion industry creatives with business skills

 [Kenya] Mavazi Elevate program targets fashion industry creatives with business skills

Published: 28-09-2021 11:00:00 | By: Bob Koigi | hits: 4503 | Tags:
Fashion
Kenya

A training initiative is empowering creatives in the fashion industry and small local businesses across the 47 counties in Kenya.

Dubbed Mavazi Elevate program, it further seeks to drive the Made in Kenya agenda.

Carole Kinoti, Founder, Mavazi Elevate program:  “The program works through the development and expansion of business skills for enterprise development, further driving the Made in Kenya agenda. It aims at empowering creatives by turning talent into the trade through product development and entrepreneurial skills empowerment.”

She said that Mavazi programs accelerate learning while placing unemployed youth in jobs across the country by equipping them with sewing machine operator’s skills and further support lifelong personal and professional success.

Carole: “Kenya has amazing young people. They do not need handouts. All they need are the perfect skills that will place them in various fields and earn them something at the end of the day.”

The program also has a Self-Help Women Groups section that targets 35 women per group who through a 7-day mentorship program in Kajiado County which then ends up in the Fashion on the Road Golf Tournament (FoTR) market soko.

Carole: “This tournament aims to provide creatives with an entry point into the real world where they showcase their merchandise, interact, and negotiate with customers, and network with other entrepreneurs.”

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