Indian healthtech startup Fitterfly launches FitHeart to improve heart health

Indian healthtech startup Fitterfly, has launched FitHeart, a clinically proven digital program for improving heart age and heart health.

The program, based on the American Heart Association Life's Essential 8 guidelines, starts with a HeartAge Calculator on Fitterfly's site. This calculator assesses heart health and risk factors, leading to a personalized care plan. Specialized experts then tailor these plans, creating effective diet, exercise, and well-being strategies to manage important health metrics such as blood pressure, cholesterol, and weight. Program inclusions like one-on-one coaching, expert tips, interactive support, and health tracking tools help users stay focused on their heart health goals.

Manthan Mehta, Program Head, FitHeart: "FitHeart combines proven medical expertise with cutting-edge tech to effectively address heart diseases. Our studies have shown significant achievement, including an improvement in heart age by 6 years and remarkable heart health outcomes. It's simple, effective, and life-changing."

FitHeart isn't just for individuals; it also benefits corporates and insurance companies. It promotes heart health among employees, leading to increased productivity and a healthier workplace. For insurers, this means potential savings on healthcare costs, hospitalization expenses, and insurance claims related to heart conditions.

Arbinder Singal, CEO and Co-founder, Fitterfly: "After seeing how our diabetes management programs significantly helped members with heart conditions, we recognized the urgent need to tackle the heart health crisis. This led us to create FitHeart. Our mission with FitHeart is to reduce the impact of the burden of heart diseases and risks not just for individuals but also for businesses and insurers, aiming to make India's hearts younger, healthier, and happier."

www.fitterfly.com