With deals inked and live shows already created with Amazon, Twitch and Jagex, Codices is now actively seeking new content partners, whether it be brands looking to capitalise on live streaming or existing IP holders looking to expand their digital footprint.
With the success of services such as Zoom and Twitch already much publicised during the first six months of 2020, Codices discovered that the appetite for its format-driven interactivity followed a similar trajectory. In June alone, over a million players experienced Codices’ Twitch Extension Quiz Kit, which allows broadcasters to run and host their own trivia show. With trivia shows being run all over the world, the simple-to-use tool has provided a wealth of information which Codices is using to devise brand new interactive formats.
With a team that includes alumni from HQ Trivia and Who Wants to Be A Millionaire, Codices also creates original content - meaning streamers can pick from a carousel of pre-written shows, or create their own show from scratch.
Tim Edwards, Codices CEO said: ''We want to make it as simple as possible for any streamer, anywhere, to host their own interactive show. That could be a quiz, a gameshow, a talk show with interactive elements, or any of the many formats we are planning to roll out in the next 12 months. This initial funding will now make that happen. We are actively seeking partners to join us on this journey, whether it be format owners who are looking to go digital or non-gaming brands who want to expand their audience.''