B2B news wire startup Zenger raises $10m in Series Seed funding round
World's first digitally native wire service, Zenger News, announced it has closed a Series Seed round, raising $10 million. The investment is being used to enhance Zenger's propriety software and onboard an ever-growing number of news outlets, within the United States, Mexico, Central America, South Asia, and the Middle East.
Zenger is a B2B news wire, delivering both print and video news, in both English and Spanish languages, to publicly traded and privately held news outlets around the world. Zenger's model is different because it supplies its news content at no cost to news outlets; its unique software attaches advertising to its news stories. That advertising creates a revenue stream for both Zenger and news outlets that carry its content. Reporters and editors are unaware of and unconnected to the advertising, which is assigned, in nanoseconds, via an open bidding process using programmatic software.
Notable investors include Jean-Guillaume de Tocqueville, a Paris-based lineal descendant of Alexis de Tocqueville, the author of Democracy in America, and Andre M. Johnson, former press spokesman for the Al Sharpton presidential campaign, and former Washington Post reporter.
Richard Miniter, CEO, Zenger: "We are heartened by the wide-ranging support we have received from investors, who recognize the great potential of Zenger's model to generate the highest quality news as well as significant returns. $10 million is a huge raise for a Series Seed in a media-tech startup, and therefore a huge vote of confidence."